{"product_id":"build-positive-digital-presence-a-reputation-guide-for-owners","title":"Build Positive Digital Presence: A Reputation Guide For Owners","description":"\u003clink href=\"https:\/\/fonts.googleapis.com\/css2?family=Poppins:wght@400;500;600\u0026amp;family=IBM+Plex+Mono:wght@500;600\u0026amp;display=swap\" rel=\"stylesheet\"\u003e\n\n\u003cstyle\u003e\n  .bit-pd{--navy:#0A101F;--emerald:#00875C;--azure:#2F52A8;--slate:#56617A;--line:#E4E9F2;--tint:#F4F6FA;\n    font-family:'Poppins',sans-serif;color:var(--navy);max-width:760px;margin:0 auto;padding:8px 0;line-height:1.7}\n  .bit-pd *{box-sizing:border-box}\n  .bit-pd p{font-size:16px;color:#3F4757;margin:0 0 18px}\n  .bit-pd p:last-child{margin-bottom:0}\n  .bit-pd .lead{font-size:17px;color:var(--navy);font-weight:500}\n  .bit-pd .grp{font-family:'IBM Plex Mono',monospace;font-size:11px;font-weight:600;text-transform:uppercase;letter-spacing:.16em;color:var(--emerald);margin:0 0 12px;display:block}\n  .bit-pd ul{list-style:none;margin:0 0 22px;padding:0;display:flex;flex-direction:column;gap:14px}\n  .bit-pd li{display:flex;gap:12px;align-items:flex-start;font-size:16px;color:#3F4757;line-height:1.6}\n  .bit-pd li svg{flex:none;margin-top:4px}\n  .bit-pd .note{font-size:14px;color:var(--slate);background:var(--tint);border:1px solid var(--line);border-radius:12px;padding:16px 18px;margin-top:4px}\n\u003c\/style\u003e\n\n\u003cdiv class=\"bit-pd\"\u003e\n\n  \u003cp class=\"lead\"\u003eReputation problems rarely start with a scandal. They start with a brand that reads differently on every platform, reviews nobody thought to ask for, and a comment thread left alone for three days. By the time something goes wrong, there is no plan, no assigned owner, and no goodwill banked. What people say about you online gets settled long before the moment you notice it.\u003c\/p\u003e\n\n  \u003cp\u003eThis is a forty eight page ebook covering brand identity, social engagement, review management, and crisis response as one connected practice. It gives you the response templates, the eighty-twenty content split, the review pattern table, and the first-hour crisis sequence. It is written for an owner or marketer holding all of this themselves, not for a company with a PR firm on retainer.\u003c\/p\u003e\n\n  \u003cspan class=\"grp\"\u003eWhat You Get\u003c\/span\u003e\n\n  \u003cul\u003e\n    \u003cli\u003e\n\u003csvg width=\"20\" height=\"20\" fill=\"none\" stroke=\"#00875C\" stroke-width=\"2.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\u003e\u003cpath d=\"M4 10l4 4 8-9\"\u003e\u003c\/path\u003e\u003c\/svg\u003e The eighty-twenty rule splitting content between value and promotion, with six specific formats named for the eighty\u003c\/li\u003e\n    \u003cli\u003e\n\u003csvg width=\"20\" height=\"20\" fill=\"none\" stroke=\"#00875C\" stroke-width=\"2.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\u003e\u003cpath d=\"M4 10l4 4 8-9\"\u003e\u003c\/path\u003e\u003c\/svg\u003e A worked negative review response that acknowledges, apologizes, offers a fix, and moves the conversation to private\u003c\/li\u003e\n    \u003cli\u003e\n\u003csvg width=\"20\" height=\"20\" fill=\"none\" stroke=\"#00875C\" stroke-width=\"2.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\u003e\u003cpath d=\"M4 10l4 4 8-9\"\u003e\u003c\/path\u003e\u003c\/svg\u003e The golden hour sequence for the first sixty minutes of a crisis, including the holding statement to post\u003c\/li\u003e\n    \u003cli\u003e\n\u003csvg width=\"20\" height=\"20\" fill=\"none\" stroke=\"#00875C\" stroke-width=\"2.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\u003e\u003cpath d=\"M4 10l4 4 8-9\"\u003e\u003c\/path\u003e\u003c\/svg\u003e A review pattern table sorting feedback by category, frequency, and average rating so weak spots surface fast\u003c\/li\u003e\n    \u003cli\u003e\n\u003csvg width=\"20\" height=\"20\" fill=\"none\" stroke=\"#00875C\" stroke-width=\"2.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\u003e\u003cpath d=\"M4 10l4 4 8-9\"\u003e\u003c\/path\u003e\u003c\/svg\u003e The Airbnb and United comparison, showing what a fast response bought one and a slow one cost the other\u003c\/li\u003e\n    \u003cli\u003e\n\u003csvg width=\"20\" height=\"20\" fill=\"none\" stroke=\"#00875C\" stroke-width=\"2.6\" stroke-linecap=\"round\" stroke-linejoin=\"round\"\u003e\u003cpath d=\"M4 10l4 4 8-9\"\u003e\u003c\/path\u003e\u003c\/svg\u003e A five-element persona table covering visual identity, brand voice, content strategy, storytelling, and internal alignment\u003c\/li\u003e\n  \u003c\/ul\u003e\n\n  \u003cp\u003eYou can pick your review platforms and draft your holding statement in one sitting. There is no course to sit through and no login to keep.\u003c\/p\u003e\n\n  \u003cdiv class=\"note\"\u003eDelivered as a PDF download the moment your order is confirmed. Opens on any device and is yours to keep.\u003c\/div\u003e\n\n\u003c\/div\u003e","brand":"Buscemi IT Solutions","offers":[{"title":"Default Title","offer_id":46930970640545,"sku":null,"price":9.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0745\/4805\/2129\/files\/hf_20260826_161502_774e4c14-437f-4174-85d1-cab1990f7acf.png?v=1787762022","url":"https:\/\/buscemiitsolutions.com\/products\/build-positive-digital-presence-a-reputation-guide-for-owners","provider":"Buscemi IT Solutions","version":"1.0","type":"link"}