SEO consultant: everything you need to know before starting

By May 20, 2021December 14th, 2023SEO consultant
SEO consultant

WHAT DOES SEO MEAN, WHAT IT CONSISTS OF AND WHY DO IT

The word SEO stands for Search Engine Optimization and is the daily bread of every SEO specialist in Oak Brook. It is presented as a set of useful techniques to make a site or other types of content more visible on the web. Thanks to the implementation of these strategies, each site can take advantage of a good position among the search engine results.

Already from this it is clear that SEO is very important for companies, professionals and for all those who have a site, a blog, an e-commerce or another type of web portal.

WHAT IS SEO, WHAT DOES IT MEAN

Search Engine Optimization translates into search engine optimization. This set of techniques involves the research and use of certain keywords, but also the implementation of internal links and backlinks from other sites. SEO involves the implementation of on-site and off-site optimization strategies, competitor analysis, the development of valid editorial plans and much more.

The SEO consultant is the one who takes care of customizing the various strategies and then implementing them in order to increase the visibility of a given web content. Investing in the creation of a site, requesting the services of this professional, means being able to obtain valid results in the short and long term. For those who have a business it means being easily found online by their potential customers. This translates into an increase in traffic to your website and, consequently, in an increase in customers and your turnover.

SEO VS SEM, SEA AND PPC MARKETING

SOURCES OF TRAFFIC                           PRO                                                    VERSUS

SEO (site optimization)                                  Free organic traffic                                          Long times

SEA (PPC ads)                                                    Short times                                                      Paid traffic

In order to know SEO well, you must also know what the terms SEM, SEA and PPC mean. SEM stands for Search Engine Marketing. It indicates the set of all those promotional activities aimed at increasing the visibility and availability of a website among the results of search engines.

Search marketing is not the same as SEO, but the disciplines have a common purpose. Precisely for this reason, in general, the strategies of both are combined together: by starting valid SEM campaigns, the results obtained with SEO can be increased.

The term SEA refers to Search Engine Advertising, which requires an investment in search engine advertising. Thanks to this branch of web marketing, every expert SEO consultant can allow their clients to get more results faster. With paid advertising it is possible to speed up the promotion of products and / or services.

PPC instead stands for Pay per Click. This is the method by which online advertising campaigns are usually paid: each click has a cost that can vary depending on the keyword behind the campaign. This makes advertising on the web affordable and highly performing, accessible to all and capable of bringing numerous results.

It is easy to understand that SEM marketing, SEA and PPC are all related topics, which can speed up the results obtained thanks to SEO. The difference is that web content optimization does not require an investment in advertising: it can give excellent results without necessarily having to allocate a budget to PPC campaigns . Based on the company, the objectives and the current conditions of the sector, the SEO consultant will advise whether to focus only on optimization or to start even more elaborate promotional campaigns.

WHY DO SEO, WHAT IS SEO FOR

Using good SEO optimizations for your web pages is a smart way to increase your online visibility . Precisely for this reason there are numerous companies and professionals who request this type of service. Search Engine Optimization is the ideal choice for those who want to achieve important results, such as:

  • Increase the number of customers.
  • Being found online even by current customers.
  • Increase sales, turnover, registrations, contacts, etc.
  • Expand your company, bringing it from the local area to be known nationally or even internationally.
  • Make yourself known online to operate in the field of influencer marketing or to make your passion a profession.

Search engine optimization and the support of an SEO consultant are used to achieve all this and to see many important advantages.

HOW SEO WORKS: HOW TO BEST DO IT IN 2021

To obtain a valid positioning of websites, it has always been essential to know the best optimization strategies, customize them, combine them and implement them. This is a good starting point for 2021 as well.

SEO works well if you carefully research the keywords for each text, main and related. Of course, they must then be implemented in the contents using on-site SEO techniques. The texts must be completed with valuable information, they must be written carefully and with the intention of offering quality to the user.

To do SEO in 2021, we will also have to focus a lot on off-site optimization, in particular through an articulated link building activity. Clearly, we must first think about the creation of a site optimized for search engines, which is fast and responsive. It must also be able to guarantee an excellent user experience. Let’s go into detail and see what the SEO consultant does to increase the visibility of a website.

KEYWORD RESEARCH

One of the first things to do in order to do SEO in this 2021 is to research keywords. There are many useful tools online for finding keywords . One of the most used is certainly the Google Ads Keywords Planner. Tools like this allow you to start from a website, or from a specific word, and find yourself in a few seconds with a list of keywords . The latter can be used in the contents published online .

The lists offered by these tools propose words with various search volumes. The SEO consultant takes care of studying each information in detail and choosing the best ones, that is, those that can get the most results.

COMPETITION ANALYSIS

Another of the operations to be done is concretized in the analysis of the competition. This is a way to get a better idea of ​​what the target audience is and what the most popular companies and professionals offer. It is also an excellent solution to understand what the competitors’ weaknesses and strengths are . All of this is important to create an appropriate brand position strategy and winning PPC campaigns.

It’s a good idea even when it comes to SEO. More specifically, it helps to understand which keywords to choose and to understand which of them will need more work in order to stand out. The competition analysis is also useful for developing a list of contents to be treated in your blog . For all these reasons it is presented as one of the operations that an SEO consultant completes even before moving on to the actual optimization of web content.

WEBSITE STRUCTURE OPTIMIZATION, MENUS, TAGS AND CATEGORIES

One of the tasks of an SEO expert is to create a website optimized for search engines. Of course, it can also perform the optimization on a portal, a blog or an e-commerce already published on the web. To do this, he will first have to do an analysis of the site and study every single detail in order to understand what changes need to be made. In both situations, the SEO consultant will recommend optimizing the site structure first.

Each page must be intuitive and automatically adapted to the screens of the various devices used for online browsing. You will have to use quality images and content, and structure the menu with the end user in mind. The categories and tags must be chosen considering the keywords selected for the site to be optimized.

Everything will be studied in order to offer a pleasant user experience and always with the intention of making use of greater visibility on search engines. In practice, even the basic structure of a site must be developed following the techniques of Search Engine Optimization . An expert SEO consultant will be able to say exactly how to move to achieve the desired results.

UPLOAD SPEED OPTIMIZATION

To provide users with a better browsing experience, it is also necessary to optimize the loading speed of websites. Even if it doesn’t seem like it, even this detail matters in SEO: for Google, loading speed is a very relevant factor in terms of ranking.

We must consider that, in fact, a web page that loads slowly risks being abandoned almost immediately by a user. Search engines carefully evaluate the time visitors spend on a site . When they spend more time there, it is a valuable site for the search engine and, consequently, more deserving of a good ranking.

A site that is abandoned quickly, on the other hand, can have the opposite effect to the Google robots that are in charge of crawling web content. This “bad impression” can bring many disappointments instead of helping us to obtain a satisfactory ranking on the SERPs ! That’s why loading speed is also an element that the SEO consultant always recommends working on.

ON-SITE, ON PAGE AND OFF PAGE OPTIMIZATION

As anticipated, when it comes to optimization, it is essential to focus on creating valuable content , within which the chosen keywords are well inserted.

To write valid texts from the point of view of online visibility, the techniques of SEO copywriting come into play. These combine persuasive writing with search engine optimization tactics and also include hyperlinks. The latter must be internal, and therefore useful to lead the user to another content on the site. An SEO consultant always recommends redirecting users to other sites as well, choosing the linked contents carefully and wisely.

Alongside SEO copywriting and on-site optimization , in this 2021 it will be equally important to dedicate ourselves to off-page (also called off-site) SEO. This part of Search Engine Optimization involves the implementation of some techniques outside the website to make it more visible on Google. Implementing them in parallel and simultaneously with those on-site is the ideal solution to obtain more results.

OFF-SITE OPTIMIZATION

What is meant by off-site optimization ? Off-page or off-site SEO is absolutely recommended, especially for those who operate within a sector where the competition is truly remarkable. Just as the name implies, it differs from optimizations that are carried out within a site, precisely because they are done outside of it. Despite this, they are always designed to bring excellent results in terms of visibility to the web pages in question .

So if an SEO consultant tells you they want to start off-site optimization activities for you, don’t worry – they’ll still affect your site. These techniques are useful to increase the popularity of a particular site and to increase its authority in the eyes of search engines such as Google.

Most of these techniques lead back to link building , or that activity that allows you to create a network of backlinks that lead back to a particular site. These can be achieved with mentions or by posting guest posts on other websites. Off-page techniques also include those that lead to sharing on social media. There are even many other activities planned and the SEO consultant will suggest which ones to implement to increase the visibility of a website more quickly.

LAYOUT AND SIDEBAR

An expert will always advise to work well on the layout of the website and to optimize the sidebar . This is because, as we have said, to do SEO in 2021 you need to focus a lot on user experience and, consequently, on the usability of web pages. They must be structured with the intention of favoring a pleasant navigation and must be intuitive and practical to use. It is therefore essential that they are designed to be well displayed by any device used for navigation.

Having a responsive or adaptive layout is also very important in terms of SEO. In fact, recently, it was found that Google has decided (rightly) to reward those who have a site that is adaptable to the various schemes , in particular to those of mobile devices. It is therefore advisable to choose optimal WordPress themes and structure the site thinking about how to offer the best usability from all devices.

It may be useful to eliminate some elements, work well on the sidebar and on the graphical standards of the interface. It will also be essential to pay attention to horizontal scrolls.

SEO CHECKLIST

An SEO consultant will be able to take care of everything we have seen so far. To understand what are the optimizations to be performed and the techniques to be implemented, an SEO audit of the site in question will first be done . This is an in-depth analysis of each web page, which will allow you to understand any problems to be solved and the improvements to be included in the optimization project.

Thanks to an accurate SEO audit you can then create an SEO checklist , or a list of operations to be completed. Among these, as we have seen, we will certainly find keyword research , competition analysis and on-site optimization . In addition to these operations, optimizations can be included in the SEO project:

  • Off-site.
  • The structure of the site (from the menu to the categories).
  • Site interface (from layout to sidebar).

SEO FOR SHOWCASE SITES VS BLOGS VS E-COMMERCE

Using the support of an SEO consultant means having an optimization expert available for various types of web content. Whether it is a showcase site, a blog or an e-commerce, the basic operations to be carried out will be the same as we have seen so far. Clearly, however, all the techniques used for the creation of e-commerce optimized for search engines will always differ a little from those used for showcase sites.

Even the optimization operations of a blog may be a little different than the others. In any eventuality, it will be necessary to search for keywords and implement the techniques considering the characteristics of the activity in question, the sector and the competition.

Naturally, the strategies to be implemented will be diversified according to the target audience and may be more or less elaborated according to the objectives to be achieved . Generally, more prudent and advanced strategies are needed for e-commerce and showcase sites.

LOCAL SEO

Even when you want to grow locally, it is important to use targeted techniques. In this case comes in local SEO, or the local SEO . A professional in the sector always recommends using specific tools. Among these we certainly find Google Maps, which should be inserted within your site (eg on the contact page), and Google My Business .

In both cases, the potential customer is provided with all the information he needs to find the business in question. The same information will also be provided to Google which, thanks to the scans of its robots, will be able to insert the company among the results of local searches. Another tool not to be underestimated in this eventuality are geo-localized landing pages . The latter are excellent in terms of geo local SEO .

SEO ON SOCIAL MEDIA

It goes without saying that optimization techniques are used just about everywhere on the web, even on social platforms and marketplaces like Amazon. After all, even on these portals there are search engines that users use to find what they need.

Precisely for these reasons it is important to use the most optimal keywords for your business well even on these web channels. They can be used in posts or descriptions of the products sold, as a hashtag and when choosing the categories of the e-commerce used.

In any case, the SEO consultant will tell you which are the keywords that will help users and potential customers to reach the activity to be made more visible and popular. The professional himself will give advice on SEO and social media tailored to your specific needs and preferences.

BLACK HAT

Doing SEO in 2021 means analyzing a website, understanding what strategies to implement, personalizing them according to the objectives and starting to act. In all this, however, care must be taken not to fall into the context of black hat SEO .

In fact, the techniques we have seen so far are the “good” and “approved” ones by Google (white hat SEO). The black ones , on the other hand, are considered incorrect precisely because they do not comply with the rules set by the search engine . They can bring results, even quickly, but it’s best not to take the risk! In fact, when the engine discovers that irregularities have been committed, it penalizes the site and getting rid of the penalty is not at all easy.

Among the techniques not recommended by Google we find, for example, the use of hidden texts, everything related to spam on other sites and the abuse of keywords. There is also the so-called negative SEO (the one used to the detriment of competitors) and many other tactics that it is better not to know.

In addition to black and white SEO, there is also gray hat SEO, which is neither white nor black, and which does not create any problems for Google. Of course, an SEO consultant knows all of these techniques and always knows which ones to use and which ones not to use.

HOW LONG DOES IT TAKE

Using legitimate and functional techniques, it can take a few weeks or even a few months to position a site well. It all depends on the condition of the site (is it to be done or just to be optimized?), The strength of the competition , the competitiveness of the sector and the budget available. It also depends on the type of quote that you accept for the creation of the site or for the optimization of your website (with basic or advanced services?).

The SEO timing may therefore vary according to numerous factors. One thing, however, is certain: in any event, the optimization techniques will work, also because they are developed following the algorithms and requests of search engines.

HOW MUCH DOES SEO COST, LISTING: COST VS INVESTMENT

An SEO consultant can prove to be an essential resource for anyone who wants their websites to rank first on search engines . As we have seen, there are so many things it can do to rank a site well on Google . It can create customized estimates based on the preferences and needs of the customer. In general, SEO services can be divided into advanced or SEO services in Frankfort, limit themselves to consulting only or become a constant among the marketing activities of a company.

In any case, they represent a valid investment: the expenses incurred can be recovered in the short and long term. This happens because a well-positioned company website or e-commerce is easily found by potential customers. This may lead to an increase in customers and turnover in a short time.

CONSULTING VS CONSULTING + SERVICES / ONE-OFF OR CONTINUOUS

Using only SEO consultancy is undoubtedly the most convenient solution. However, it risks not offering the desired results. In fact, a consultation can also be free and provide the entrepreneur and professional with a series of useful information and advice . It can allow you to find out if and with which keywords the site in question has been positioned. It can also reveal which keywords to focus on and which are the main competitors in terms of positioning.

Consulting alone can therefore provide relevant solutions and ideas, which will clearly be used to develop customized strategies and to move correctly. However, most professionals and entrepreneurs lack the skills of an experienced SEO consultant. Therefore, you may not be able to make the best use of the elements and suggestions resulting from the advice received.

The SEO professional, however, in addition to consulting can guarantee the implementation of winning optimization techniques. Therefore, he can also take care of completing the SEO project. This may include basic or advanced , one-off or ongoing services. Basic services clearly offer more limited results than advanced ones. The same goes for one-offs, which do not guarantee the constant results offered by ongoing SEO services.

SEO CONSULTANCY ONLY: THE PRICE

Requesting a consultation means taking advantage of an SEO audit complete with an analysis of the keywords, the error report and the problems of the site in question. The basic consultancy may include the addition of some homepage optimization interventions , some service pages and the correction of any errors. It may also include geolocation with Google My Business, reporting and annual monitoring. These are the basic SEO services that can be added to the simple consultation.

These small first steps can already bring excellent results. However, we must not stop: to achieve other important objectives we will have to continue working on optimizing the site and blog articles. This type of work can be requested again from the SEO consultant.

CONSULTING + BASIC AND ADVANCED SEO SERVICES

Together with the consultancy, not only basic SEO services can be requested , but also the most advanced ones. Based on the needs, it is also possible to ask the professional for an accurate analysis of their competition, personalized and detailed strategic advice and the execution of advanced interventions. These may include the optimization of pages and articles, the site structure and the loading speed, as well as the services dedicated to Local SEO.

CONTINUOUS

The SEO services based one-time are mostly suitable for those working in low-competitive industries . On the other hand, when you are part of a highly competitive niche, it is necessary to work continuously to obtain important and constant results. In these cases, choosing to use only one-time services can bear good results at first. However, with the competition continuing to move, those advances may be useless after a short time.

In highly competitive situations, advanced SEO consultancy and ongoing services are therefore recommended. By doing so, you will be able to count on “ordinary” and “extraordinary” optimization interventions based on a personalized SEO specialist Oak Brook. It will also be possible to benefit from periodic assistance and consultancy, accompanied by reporting and constant monitoring.

The ongoing services will result in consistent results, can ensure a constant return on investment with important gains. Each entrepreneur, based on his own objectives and available budget, will be able to choose whether to use more or less advanced services. It is clear that the more relevant the optimization interventions, the more relevant the results obtained will be.

WHO IS THE SEO CONSULTANT, WHAT HE DOES AND WHERE TO FIND THE BEST ONES

The SEO consultant is the one who can support you throughout this journey. He can offer you an SEO audit and give you valuable advice to improve your website and achieve your business goals. It will also be able to list a list of optimization actions to be done, on-site and off-site , and tell you how to move locally. He will be able to offer you only advice or offer you basic, advanced, one-off or continuous SEO services. Everything will depend on what you really need, your goals and the competitiveness of the sector in which you operate.

This professional will guarantee you complete support, which can help you significantly increase the visibility of your online business . This will allow you to be found by more customers and to expand your business in a short time. You can find an SEO consultant simply by carrying out an online search, requesting multiple quotes and making all the necessary comparisons.

WHAT AN SEO CONSULTANT DOES

The SEO consultant is the person you are looking for if you have a communication agency and want to outsource the optimization work . He is the professional who can take care of making the website of your shop, your hotel, your gym, your restaurant appear among the first positions of the search engine results

Whatever your business and the sector in which you operate, you can entrust all the SEO work for your web pages to the consultant. In a short time, thanks to the implementation of customized strategies, this professional can help you scale your business . You will have more customers and you will start earning a lot more.

The web is a powerful means of communication and promotion for every type of company and professional activity. The SEO consultant can help you make the most of this important resource and allow you to reach your business goals much faster.

WHERE TO FIND AN SEO CONSULTANT

It is currently not difficult to find a professional in the field of search engine optimization. If you also need to find one, search on Google and you will see that in a short time you will be able to view numerous websites and make your choice.

The suggestion is to prefer a consultant in your area or a professional who can be easily reached by phone or chat. Speaking immediately with the SEO consultant will be the decisive step that will allow you to understand if you have found the right person or not.

WHO ARE THE BEST SEO CONSULTANTS IN THE WORLD AND IN UNITED STATE  

By doing a search on the web, you will notice that there are many famous names also internationally, such as Neil Patel. We can even consider many of the best consultants as influencers in their industry. However, you should know that the best professionals in this field are always the ones who boast the following characteristics and skills:

  • • Professionalism.
    • Creativity.
    • Problem Solving.
    • Punctuality.
    • Quality.

A valuable SEO consultant is ready to give answers and resolve the client’s doubts. It explains and helps professionals and entrepreneurs understand how to grow their business. To do their job well, these professionals are empathic and analytical at the same time, attentive and ready to act.

 

When you find a consultant with these qualities , who knows he must never stop learning (also because the web is constantly evolving!), It means that you have found the right one!

WHY Buscemiitsolutions?

 At Buscemiitsolutions we can put an expert SEO consultant at your side, ready to listen to you and get involved to help you achieve your business goals. By relying on our web agency you can also have at your disposal a team of trusted collaborators who will put many different skills at your service. Our work is made up of creativity, passion and professionalism.

We take care of SEO optimization and the creation of websites, of launching winning SEM PPC campaigns and also of social management of company pages. We also offer excellent content marketing services and many other useful solutions to promote your business. We are experts in the field of digital marketing and online communication, Local SEO and lead generation, email marketing and more.

At Buscemiitsolutions we guarantee excellent results to all our customers and we always strive to guarantee the best value for money. We can offer you diversified and personalized services become your trusted SEO agency and take your business to the next level.

HOW MUCH DOES AN SEO CONSULTANT EARN: THE SALARY

The SEO consultant works alongside companies, offering different types of services. Therefore, based on the solutions offered. The more he works and the more he earns, the more quality he offers and the more he earns: it all depends on the professional, his experience and his skills.

Obviously all this can vary according to his classification. The consultant could in fact be a freelance and work in complete autonomy, also collaborating with some agencies. Alternatively, he could be an employee of a web agency. In this case, his monthly salary could become more or less equal to that collected by workers in other categories. Customer spending does not change much: in both situations, the prices for SEO services turn out to be quite similar.

HOW TO CHOOSE AN SEO CONSULTANT: AGENCY VS FREELANCE

While choosing a consultant, you may be faced with an important decision: is it better to rely on an SEO agency or on a freelance? The first, being an agency, makes several different services available to the customer. This happens because, in general, several different professionals work there, supported by as many external collaborators. An agency can therefore guarantee the support of several professionals and deal with larger projects.

Freelancers, on the other hand, usually work alone or in any case do not have a large team of professionals at their side. This figure will be able to carry out important SEO projects, but will not always be able to guarantee a wide range of services and solutions.

For all these reasons, usually, relying on an SEO agency is the best choice for those who want to complete complex and elaborate projects. These projects may concern digital marketing and 360-degree online communication, and require much more than an SEO optimization service. For professionals and for projects of lesser complexity, it is also possible to request the support of a freelance. This, however, is by no means a rule.

In fact, there are many freelancers who have the ability to carry out very elaborate SEO and digital marketing projects. Therefore, to choose the best solution between freelance and agency, the most optimal thing to do is always this: ask for personalized advice. Speaking with professionals in the sector you will be able to find the best SEO consultant and the most suitable team of professionals to help you achieve your personal business goals.

SEO SPECIALIST: HOW TO BECOME AN SEO CONSULTANT

If you are wondering how to become an SEO consultant, the first thing you should know is this: even when it comes to optimization, you should never stop learning. It begins by studying and continues by studying. There are numerous courses that can be taken and many books that every person who wants to become an SEO specialist should read.

Once you have learned the basics, you will have to start working and gradually gain experience. Over time it will be possible to become better and better and learn to offer more and more quality to the customer. Throughout the process it will be important to keep updating, precisely because the web and search engines change often. Anyone who wants to be an SEO consultant must necessarily keep up with all the news. Only in this way will he be able to make a career.

Nowadays the figure of the SEO specialist is in great demand. Therefore, by doing everything you need to learn and to start finding customers, you will be able to enter this world of innovation and competitiveness. Making your way through this world isn’t easy at all, especially at first. However, by continuing to work hard, to commit and to offer quality to customers, you will certainly be able to work and earn a lot.

BEST SEO TOOLS TO OPTIMIZE A SITE 

To date, thanks to technology, we have numerous useful tools available to optimize a site. We can find many of them directly online and we can use them for free or using a premium subscription that allows you to take advantage of advanced features.

Among the best SEO tools to optimize a site we certainly find SEO Tester Online . The latter is presented as a real suite for the SEO analysis of a website. It offers interesting applications such as the SEO Checker and many tools that allow you to better optimize a web page, study the competition and analyze a site in detail.

SEO Online Tester also offers a valuable tool for keyword research and SEO-friendly content writing . In practice, it presents itself as an optimal tool for bloggers, copywriters, freelancers, companies and for all those who want to work in the field of search engine optimization.

Even SeoZoom can be considered one of the best tools to optimize a site. In this case, you have a platform that allows you to develop complete and detailed SEO projects . Thanks to the proposed program, you can analyze your own and competitors’ sites and search for ideas for keywords to use.

Another similar tool and not to be underestimated is Semrush . The latter also presents itself as an excellent platform for those involved in optimization. It’s ideal for SEO and content marketing , competitor research, and online advertising. It’s a great tool even for those involved in social media marketing. You can manage everything from a single platform and be able to start winning SEO projects.

Semrush is also used by large companies, precisely because it is complete and full of advanced features. Among the most popular functions, in addition to those dedicated to optimization, we find the one for social management , similar to Hootsuite, and the one for creating and managing PPC campaigns .

THE BEST SEO PLUGIN FOR WORDPRESS, MAGENTO, PRESTASHOP AND SHOPIFY OPENCART

Among the useful tools for an SEO consultant, and for all those who want to optimize their web content, we certainly find plugins. The latter are nothing more than additional functions and extensions that can go to validate the functionality of the CMS used to create a site.

When it comes to optimization, WordPress offers some good solutions like Yoast SEO and Rank Math SEO . Both are simple to use, but the second is certainly the most functional. Thanks to these WordPress plugins it is possible to write Google-friendly content and perfect to rank well in the search engine results. In real time (and therefore while writing) they offer excellent advice in terms of readability and check if the main keyword is present enough in the text. They also check if it has been placed in the title, URL, etc.

Even the CMS Magento, Prestashop and Shopify Opencart allow you to enhance the functionality of your site by adding excellent plugins. These platforms offer less choice than WordPress. However, they still offer some good extensions useful for SEO optimization , similar to Yoast SEO and Rank Math. To find the appropriate tools designed by the various CMS, just search in the relevant stores or in the appropriate sections.

BEST SEO TOOLS FOR CONTENT AND SEO COPY

There are many perfect tools for those who work in the field of SEO copywriting and therefore of writing optimized texts for search engines. Certainly the solutions proposed by SeoZoom, Semrush and SEO Online Tester are very valid. However, these tools are more suitable for those involved in SEO strategy. There are some simpler and very useful ones for those who have to carry out content marketing projects and writing texts for the web.

Among these we find:

  • Google Ads Keyword Planner .
  • Google Suggest (searches suggested directly by Google);
  • Ubersuggest , Neil Patel’s app;
  • Google Trends ;
  • io ;
  • Answer The Public.

All of these tools are simple to use and offer good keyword lists to use. They can be used for free and turn into great resources for copywriters. Among those we have listed, Ubersuggest is the most complete and useful platform for finding ideas and analyzing sites. Google Suggest is the most practical and elementary tool ever, but it’s still very useful! Google Trend is ideal for those looking for trending topics to be treated on blogs and social networks.

There are other tools that you can evaluate, such as Keywords Everywhere and the numerous SERP comparators available online. Trying every solution is always the ideal choice for those who want to do SEO and for those who want to become an SEO consultant, reaping excellent results in the short and long term. Only by trying the various tools will you be able to find the one that works best for us, with which we are best and that can help us increase our online visibility .

CONCLUSIONS

In short, SEO is very important for the success of any business. In times like these you need to know how to exploit these techniques in your favor and with the intention of achieving increasingly important goals. The optimization of a website and the articles of a business or professional blog is what it takes, today, to constantly increase the number of customers .

Therefore, all you have to do is rely on our Web designing in Orland Park. We will do our utmost to help you take your business to the next level . Thanks to the support of an SEO consultant and a team of digital marketing experts you can achieve really important goals. Seeing believes!

REQUEST A FREE SEO ANALYSIS AND A TAILOR-MADE QUOTE

What can you do to understand how to maximize your content published online, with the intent of being found on the web by your potential customers? You should definitely avail yourself of a thorough analysis of your site. Thanks to an SEO audit you will be able to understand where you are, from the optimization and search engine positioning side, and what you can do to get great results.

You can request a free and professional SEO analysis from our web agency. In a short time you will get a concrete and substantial feedback. You will have at your disposal the indications of an expert SEO consultant and some solutions to choose from and to be implemented as soon as possible.

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