Why businesses choose Buscemi.
You own the accounts. You see the real numbers. You can leave with thirty days notice. Below is what that looks like in practice, and how it compares to the way most agencies run.
How it usually goes, and how we do it
Not every agency works the way described below. Enough of them do that it is worth stating where we stand before you sign anything.
| How it usually goes | How we do it | |
|---|---|---|
| Who owns the accounts | The agency creates the ad accounts and analytics under its own name. Leave, and the history leaves with them. | Every account is created under your business, with you as owner. We get access. You keep the asset. |
| Reporting | A monthly slide deck full of impressions and reach, with the numbers that matter left out. | Plain numbers against the metrics agreed up front. You can open the platform yourself and check every one. |
| Contracts | Twelve months, auto-renewing, with a cancellation window buried three pages in. | Monthly, cancel with thirty days notice. If the work is good you will stay. If it is not, you should not have to. |
| Who does the work | You meet the senior team on the pitch call and never speak to them again. | The person you talk to is the person doing the work. There is no handoff to a junior after signing. |
| Bad news | A channel underperforms for four months and nobody mentions it until you ask. | We tell you the month it happens, along with what we are changing and what it will cost to fix. |
| Ad spend | Budget runs through the agency card, bundled into one invoice you cannot separate. | Spend goes straight to Google or Meta on your own card. Our fee is separate and stated plainly. |
Four things we will not do
Knowing what an agency refuses tells you more than knowing what it offers.
Promise a ranking
Nobody controls Google's results. An agency that guarantees position one is either guessing or targeting a term nobody searches. We will tell you what we expect to move and why, and then show you whether it did.
Sell you the whole stack on day one
Most businesses do not need six services at once. We will tell you which one is costing you the most right now, start there, and add the next when the first has paid for itself.
Hold your accounts hostage
If you leave, you leave with everything. Ad accounts, analytics, search console, the site files, the content. No transfer fee and no waiting period.
Take work we are wrong for
If the audit says your problem is pricing or the offer rather than traffic, we will say so. Selling you ads on top of a broken funnel just spends your money faster.
The first ninety days
No mystery period where you pay and wait. Here is the sequence, and what you have in hand at each point.
The audit
We look at your site, your market, and where budget is currently leaking. You get the findings whether or not you hire us.
Baseline and access
We record where you stand today so there is something to measure against later. Accounts get set up under your business, with you as owner.
The highest-impact fix first
Whatever the audit ranked first gets done first. Not the easiest item, and not the one that bills the most.
First report
What changed, what moved, and what did not. If something is not working you hear it here, not in month four.
Build and adjust
The plan continues, weighted toward whatever the numbers say is working. Reporting stays monthly and stays plain.
Why we start with an audit
Most agencies quote from a package page and find out what they are dealing with afterwards. That is how a client ends up paying for a service that was never going to help.
We look first. Sometimes the answer is that you need less than you thought, and we would rather tell you that on a free call than three months into an invoice.
Get A Free AuditSee where you stand before you commit to anything
The audit is free, it takes fifteen minutes on a call, and you keep the findings either way.